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How the Customer Perceives a Truth as a Lie - 5/27/25


You’re the customer, you’re asking about an unused item that you’re returning, and you hear the employee say: “The refund process takes 7-10 days.”  You’re thinking: “Great!  I can get the refund check as early as a week from today!”  The reality is that the company means that they’ll Read more

Tell Customers What’s Next - 5/20/25


In most businesses that have been around for a while, how a process was originally designed is not how it currently operates.  Sometimes this change is referred to as “practical drift,” where the actual process moves further and further away from the documented steps over time.  Maybe the changes Read more

Questions to Guide You to Empathy - 5/13/25


“If I was him, I would do ABC…” If you’ve ever heard somebody say this - whether it’s a friend or acquaintance, whether it’s some TV reporter or podcaster - you may get as frustrated or as annoyed as I do. I get annoyed because we are not that other person. Read more

Negate the Nervousness - 5/6/25


The customer needed a loan, so he walked into the bank, but he was a little nervous.  He knew that launching his business would be easier if he had some working capital, but that’s about all he knew.  He was anxious because he didn’t know what to expect in Read more

Don’t Rush to Resolve Quickly - 4/29/25


The customer is angry, so you use the CSS LEAD technique as designed.  You, listen, empathize, accept responsibility, and deliver on a remedy.  But it doesn’t work.  The customer is still upset, and maybe even a little more frustrated than when you started…why?! If the use of this technique fails, Read more

Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

Prep Enough to Personalize - 4/15/25


Everybody loves Howie.  He is an account rep for the local air conditioning and heating company.  When I say Everybody loves Howie, I’m definitely talking about the customers.  His co-workers love him too, but customers are especially fond of him.  They seem to really enjoy their conversations with him, Read more

Get Your Customers to Brag, Not Bolt - 4/8/25


Here are two customer retention concepts that we discuss with some sports clients: BIRG and CORF.  BIRG is Basking In Reflected Glory.  CORF is Cutting Off Reflected Failure. You want BIRG.  You want the customers feeling so good about your organization that they want to be a part of your Read more

Narrow Your Focus to Seek Excellence - 4/1/25


You’ve probably heard companies use phrases such as: “We want to go from being good to great.”  Maybe they’ve said: “We strive for perfection, and although we’ll never reach perfection, maybe we can achieve excellence along the way.” These organizations find some kind of a catch phrase or slogan, but Read more

Avoid the Unfriendly Ghost - 3/25/25


Last week we talked about the qualities of “PERKI Customer Service,” essentially what attitudes and actions are characteristics of those who provide great customer service.  This week, let’s take the opposite approach.  What are some of the mistakes that people make?  Maybe these are mistakes of omission or commission; Read more

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Don’t Let This Shot Affect Your Next Shot – 11/15/22

Posted on November 15, 2022 in Customer Service Tip of the Week Please leave a comment

When I was a teenager, I used to play a lot of golf, and I was pretty good for my age.  I’d have a good attitude and enjoyed the game, but if I hit a bad shot, I’d get upset.  And more often than not, that one bad shot and the frustration that followed would be followed by another bad shot and more frustration.  It would snowball, and everything would go downhill.

One day, I was playing the third hole on my home course with my Dad.  I was hitting my second shot, and instead of the ball going straight to the green, it took a sharp left turn into a big pine tree.  The ball pinged from branch to branch until it dropped to the ground.  Highly upset at hitting such a horrible shot, I flung my club into that same tree.  But the club did not drop to the ground; it was stuck up in the tree.

How My Dad Responded

Now my Dad could have responded in a number of ways.  He could have yelled at me for throwing my club.  He could have told me to climb up the tree and get it.  He could have given me a stern lecture on my poor behavior. 

He did none of those.  Instead, he walked over to the tree, climbed up, and got my club.  He then handed it to me and walked away.

I don’t know if I had ever been so embarrassed in my life.

How I Responded

Needless to say, I stopped throwing clubs.  Today, I rarely play golf, and when I do, I don’t play or score nearly as good as when I was a teenager.  But I seem to take more joy in playing.  And when I hit a bad shot, I don’t let it affect me much at all.  More importantly, I don’t let it affect my next shot and eventually ruin my round.

In customer service, you have many opportunities to get frustrated.  And while the immediate reaction – the frustration – is understandable, don’t let that bad situation affect the attitude you take into the next situation, the next conversation, the next encounter.

Don’t let one frustration snowball and ruin your whole day.

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Appreciate to Appreciate – 11/1/22

Posted on November 1, 2022 in Customer Service Tip of the Week Please leave a comment

Why doesn’t Jay, my co-worker, respond to my e-mails or get his task done on time?

It’s hard to respect the delay, the incomplete work, the lack of follow through on the part of your co-worker.

Why does the customer seem so harried and so frustrated?

It’s hard to value the customer when they’re late for the appointment, they’re not being respectful of you, or they didn’t bring in the information they were told that you needed.

Appreciate – Two Definitions

There are two core definitions of the word appreciate, and they go hand-in-hand.  One definition, essentially, is to understand.  You appreciate (understand) the situation, or you appreciate (understand) the position in which the other person finds themselves.

The other definition is to value, to respect, to have gratitude for the other.

Oftentimes it’s hard to value, respect, or have gratitude for somebody that is not doing their part, that is conveying a certain negative attitude that does not seem appropriate for the situation.

To help us avoid allowing that perception of the other person to negatively impact our own attitude, sometimes it helps to try to understand them…to try to appreciate the situation…to try to appreciate the position that they’re in at this moment.

The more we ask questions, listen to their words, and watch their body language – being inquisitive about their situation – the more we understand.  And the more we can understand somebody and begin to empathize with somebody, the easier it is to respect them, the easier it becomes to thank them, the easier it is to value them.

Take the time to appreciate what the other person is going through.  It helps us manage our emotions, and it can help us to appreciate them that much more.

Understand to Respect.  Appreciate to Appreciate.

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Find the Hidden Compliment – 7/26/22

Posted on July 26, 2022 in Customer Service Tip of the Week Please leave a comment

The fact is, they ARE complaining:  The room is too cold.  The wait is too long.  They wish the parking spaces were bigger.  The new app doesn’t have a mapping function.  They cannot pay with their phone.  The website is unclear.

In these types of complaints, the ones that are not as much personal as they are about process or product or technology or payments, there are often hidden compliments within the complaint.

There are two clear ways we can view these complaints based on a point in time.  In-the-moment, we have to focus on the issue and the resolution.  For the future, we can find that hidden gem of information, and oftentimes that gem is a compliment.

Why look for compliments?  First, compliments are positive, and it’s usually better for our mindset and mental health to make sure we have at least some semblance of a balance in customer service – where those positives don’t allow themselves to be overrun by all negatives.

Second, compliments tell us what customers like.  Frequently, the best way to improve is to Strengthen Our Strengths as opposed to purely fixing our organizational faults.

The room is too cold? The wait is too long? The parking spaces need to be bigger?  The view through the positive lens suggests that customers want to conduct their business in this building. They appreciate the opportunity to engage us face-to-face.  They’re willing to come to us, to reach out to us.  That method of engagement is not a barrier to our relationship with them.

The app doesn’t have a mapping function? They can’t pay with their phone? The website’s unclear?  Let’s put these complaints in a positive light.  They like that we provide an app!  They like the ability to do customer service in a self-service manner.  They want to pay for our services.  They are willing to move toward the latest technology.

When we’re dealing with that complaint, we need to be in-the-moment and focus on the issue.

But when it’s not in that moment of truth, look for opportunities to continuously improve by finding the hidden compliment in the complaint.

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