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View Quality through the Customer’s Eyes - 10/14/25


Geri had been dealing with backups in the downstairs plumbing system of her house on and off for the past year.  The most recent company that she called in to unclog the pipes stated that they could send a camera down the pipes and tell her exactly where the Read more

Be Supportive, Not Defensive - 10/7/25


[An employee on the phone with a customer…] Who told you that you didn’t have to submit that form? … Bob?  Oh brother!  You see Bob is our “special” co-worker.  He seems to always tell customers the wrong thing to do, and we’re having to clean up after him.  Read more

Some Customers LOVE Predictability - 9/30/25


I was facilitating focus groups of businesses that utilize local government services.  The phrase that popped up multiple times was “Time Is Money!”  What these municipal customers were conveying was that their time was valuable, and delays were wasting their time.  But the conversations were not just about how Read more

Find Your Special Sauce - 9/23/25


When I watch a football game and I see a great quarterback (somebody who may be considered a “Star”), he might be an excellent runner, have a big arm, be able to diagnose the defense and get his team into the right play.  But he’s likely not great at Read more

Gain Control of the Conversation - 9/16/25


The customer’s angry or upset or they have a complaint.  They’re very chatty or very wordy or they just want to talk to somebody.  You’re on a time crunch, and the customer obviously is not. There are times when you need to gain control of the conversation.  It’s important for Read more

Complement with a Compliment - 9/9/25


We perform many tasks for our customers every day, and when we’re done with a step in the process, oftentimes we will tell the customer what’s been done.  But if we want to create more of a WOW experience, if we want to make the customer feel a little Read more

When Patience Begets Patience - 9/2/25


Jennifer, the server, walked toward the couple in the restaurant.  The customers had been seated for a minute or two, and they noticed the server was walking briskly toward their table.  Jennifer recognized the couple she was about to serve, because they had been in the previous week. Since the Read more

Address the Expectations that Were Set - 8/26/25


Before the caller ever got to Marco – the customer service representative, the customer had been working with the company for months.  They had read the marketing brochures, had a conversation with a sales rep, reviewed the new customer information on the website, and read all the information e-mailed Read more

When Technology Fails the Customer - 8/19/25


Technology is a wonderful thing…until it isn’t.  The website is down, the mobile app won’t work, the system keeps kicking them out of their account, or they received a spoofing phone call supposedly from your department. If you’ve ever been manning the phones or managing the department inbox, you know Read more

The Misunderstood Physician - 8/12/25


I was speaking with one of my personal physicians years ago, and when we were talking about my work – particularly customer satisfaction research - he started talking about online physician ratings.  He lamented that a few low ratings were dinging his overall score.  Then he shared that the Read more

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In Pursuit of…a WOW Director

Posted on February 15, 2011 in Business Advice, World of Customer Service Please leave a comment

In yesterday’s article titled Assistly Redefines Customer Service With New Role, VP of Customer Wow, a CRM/Customer service software firm (Assistly) touts a newly created position – “VP of Customer Wow.”

Whether this position will do what it’s marketed to do remains to be seen, but we like several aspects of it.

First, this is a CXO level position, and we often talk about organizations who care about customer service needing to have structures that support that culture and management that models what’s expected of employees.

Second, the “Office of Customer Wow” is supposed to have broad-based authority across divisional silos, so that should help in their role as problem solver for their customers.

Third, the Office must spend about 20% of its time on “Random Acts of Kindness” for its clients – essentially proactive free work.

Look inside your own organization, and think about the culture you want to create. Do you have the structure, the leadership, the proactive customer touches that drive client retention and growth?

Look at your own organization to find your inner Customer Wow!

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/


Contractors Determine Your Reputation?

Posted on December 9, 2010 in Business Advice, Education, Sports Please leave a comment

Columbus City Schools are coming under scrutiny recently because of their bus system. Do buses sometimes pickup/drop-off late? Yes, but no K-12 system is perfect.

What has made them come under scrutiny is that the school system apparently doesn’t know how often buses are on time. Why? According to an article on dispatch.com, it’s because the service is outsourced, and the vendor doesn’t supply that information.

While the school tracks complaints (what we call “external” metrics of performance, since the data is collected from an external source – the parent), there are few internal operational metrics (like departure, arrival, on-time performance) reported within the school system.

This is a microcosm of what organizations need to be wary of when they privatize, outsource, or contract out services. Having an outside organization provide a function does not allow a business to abdicate responsibility for the quality, timeliness, or service-level of that function. To the customer, that contractor IS your business.

We’ve worked with many sports organizations, and a common issue for them is the staff who provide security or take tickets or man the concession stations or serve as ushers are rarely employees of the teams, but they often have a huge impact on the customer’s experience.

When you contract out to others, make sure you have metrics in place to measure their performance. Make sure you have processes in place to ensure their quality. Make sure you train them on your customer service standards and philosophies. Make sure you – whenever possible – have service-level agreements which require them to perform to a certain level to get full compensation.

Make sure if the contractor’s performance can determine your reputation, that you’ve done everything possible to ensure that performance is great.

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/


Mediocrity Runs Rampant – How I Made Employees Disappear

Posted on November 5, 2010 in Business Advice, World of Customer Service Please leave a comment

Snap-snap…snap-snap. Think of electrical lines that you’ve heard “snapping.” That was the sound of my computer’s power adapter recently. I looked at the adapter and could see the silver coils unraveling in the cord; then I looked at my computer, and it said it was “hibernating” due to a low battery.

After a few seconds of confusion, I realized that my adapter had died, and my computer was in for an extended nap.

Good on the Phone!

Being Saturday morning, and since I was heading out of town, I didn’t have time to call the manufacturer and have the adapter shipped. So I called a computer “superstore,” and the manager was exceptionally helpful. She had a universal adapter but it didn’t specify that my computer was part of the universe that it would help. So she went on the internet to see if her model would work for my computer. Since she couldn’t find a “yes” or “no” answer, she suggested that I come to the store and she’d do whatever she could to help, even opening up an adapter package and testing it on my computer.

Bad in the Store…

When I entered the store on my way out-of-town, I couldn’t find the section where they keep adapters. So I asked for help and was directed to the right location, but the associate (Marla) didn’t know which – if any – of their adapters would work. So she paged the manager that had helped me on the phone, and Marla went off to another part of the store. Five minutes later, I went in search of the manager and instead found Marla. She took me to the repair center and yelled for someone to help. Joe, the repair technician, came out. Just then, in walked the manager (she had been outside on a break). All three employees huddled around to help. I had brought in my adapter to check versus theirs. The adapters looked alike, but the manager asked if I had my computer and could bring it in to test it. So I said “Sure!”

I’m a Magician – I Made Employees Disappear

I went out to my car and brought in my computer, but all three employees had disappeared. I found Marla again, and she asked if it had worked. I told her that everyone had walked off during the 45 seconds that I was out of the store. Frustrated, Marla said “nobody respects me around here. Joe! He’s back!” And in the repair shop, I heard Joe say “OK.” After a few seconds, Joe slowly began to meander out front. After about a minute of verbal sparring with a co-worker, Joe arrived and opened the adapter case. We plugged it in, booted up my computer, and the computer said that the adapter was not compatible.

“It won’t work,” said Joe. And he turned around and left.

I eventually called the original manufacturer of my computer Sunday and spent 30 minutes on hold only to find out that the parts department didn’t open until Monday. On Monday, I ordered the part, and it arrived at noon Tuesday.

Did you see these universal examples of mediocrity? There is so much they could have done to go from delivering mid-level service to being top-notch.

Identify the differences between good and great, and opt for great.

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/


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