customer retention | Customer Service Solutions, Inc. - Page 39

Gaining the Benefits of the Greeter- 6/30/26


Most likely, we’ve all entered some establishment – a retail store, restaurant, or service center - when there is a greeter at the door.  The most famous greeter position is probably the Walmart greeter.  I often thought that my father-in-law would have been a fantastic Walmart greeter, because he Read more

Seamlessness - Why the Customer Thanked You - 6/23/26


This doesn’t happen enough nowadays, but the employee received a long thank you e-mail from the customer.  A financial services account manager had taken care of the client during a period of time that was stressful for the customer. Life was unexpectedly changing quickly, and personal emotions, additional financial responsibilities, Read more

When to Avoid the Escalation - 6/16/26


The customer calls with a complaint, and the easy thing to do is to escalate it to your supervisor. That may also be the right thing to do, but how do you know when to avoid the escalation? Why You Would Escalate The first thing to consider is why you would Read more

Let’s be Clear on Clarity - 6/9/26


When trying to manage expectations, it’s vital to be clear with the customer.  But what specifically does it mean to be “clear?” Clarity is in the eyes and ears of the beholder, so what may be clear to one customer may be unclear to another.  However, there are some basic Read more

Allow Yourself to Solve a Couple Puzzles Every Day - 6/2/26


Frank had never been a dog owner before, and when he first got Bosco at the shelter, Frank didn't really know what he was doing.  He would try to be a good parent - feed the dog, play with it, take it on walks - but he was doing Read more

Improve with a Purpose - 5/26/26


If you’re reading these customer service tips, you likely want to get better.  You want an idea, a technique, a reinforcement, or a question that helps you improve. But why improve? At some point you may waver on the commitment to improve, because it can take effort, introspection, time, and change.  Read more

Reciprocate the Thanks - 5/19/26


Jasmine had a great experience with the company, and the company sent her a link to provide an online evaluation following the visit.  So, she clicked the link, gave a rating, and made a comment about her experience. The company monitored their online reviews, saw the positive response, and replied Read more

Don’t Skip the Recap - 5/12/26


The playoff hockey game goes on for almost 3 hours.  There’s non-stop action, with plenty of penalties and takeaways and hits against the boards…and a few goals, as well. You didn’t get to watch the whole game because you had other plans, but you wanted to know what happened.  So, Read more

Finalize the Solution with the 6 Step Checklist - 5/5/26


In last week’s Tip, we showed why and how to Use the 6 Step Checklist before Resolving the Issue.  We noted the importance of taking 15 seconds to mentally walk through the Who, What, When, Where, Why, and How to feel confident that you know what’s needed to fix Read more

Use the 6 Step Checklist before Resolving the Issue - 4/28/26


We talk about trying to resolve the issue right the first time, sharing the technique on how to manage the conversation to get clarity on the real issue, need, or goal, and confirming your understanding before moving forward. But what are you trying to clarify?  What are you trying to Read more

Take a Measure from Government

Posted on in Business Advice, Government Please leave a comment

When we work with our government clients, whether it’s an economic development division trying to retain local businesses, a property assessment division trying to efficiently serve its customer base, a City/County manager’s office trying to best manage such a large organization, we’ve found a consistent need – measurement.

When government is trying to measure over such a broad organization, they typically create an organization-wide balanced scorecard system. This metrics system will have the typical measures of Revenue, Cost, Quality, and Customer Service. But it will also have some more outcomes-oriented customer measures such as the percentage of residents on welfare and more capacity-oriented customer measures such as the percentage of residents living within “X” miles of a public park.

Let’s translate those last two measures to a typical business. Outcomes. An outcome is some end-benefit from what your service or product provides. It’s not the product itself. For a hospital, it’s the quality of life after discharge, not just how good the care was in the hospital. For a fine restaurant, it’s the enjoyment of the evening, not just the quality of the food. For an automobile dealership, it’s the feeling when driving or knowing you own a particular brand, not just the gas mileage. These outcomes often relate to the feelings your customers have as a result of their engagement with your company. They should be measured to make sure your services had a positive ongoing impact.

The other example metric dealt with Access. How close you live to a park can determine your ease of access and likelihood to use it. Similarly, what percentage of the population lives near a grocery store, what percentage of season ticket holders receive a sports team’s newsletter, and what percentage of long-term customers have online access all help to determine the customer’s access to the company. A greater access leads to a greater chance to develop relationships and retain the customer.

Learn from these atypical measures from government to know how well you impact your customers and to ensure you have adequate access to them.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/

Check out our new customer service book at http://www.amigreatat.com/


New Season, New Season Ticket Holders

Posted on in Business Advice, Sports Please leave a comment

Many of our clients have the greatest chance of LOSING customers if they are new customers. That’s especially true with our sports clients.

When a new season ticket holder (STH) arrives, they are excited, have expectations, have written the big check for the first time, and want a great experience.

With all of their expectations, all that emotion, and all those expenditures comes all that risk.

Part of how you keep these new clients is obviously to meet and exceed the expectations, provide more value than the expense, and feed that emotion positively.

But realistically, the other part of keeping those clients is to educate them on expectations you CAN meet, about their role in having a great experience, and about all you do that they don’t yet realize is available.

With new clients, be their educator.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/

Check out our new customer service book at http://www.amigreatat.com/


The Sports Agent…Ethics and Customer Service

Posted on in Business Advice, Sports, World of Customer Service Please leave a comment

The sports agent was moving into his new downtown office and was especially excited about the day. A friend of his had arranged for the agent to meet with a professional football player who was disgruntled with his current agent. The player wanted to meet the agent at his new office even though the agent was still in the process of moving. Not wanting to miss out on this opportunity, the agent told his friend to have the player meet him at the office in the morning.

The agent was sitting in his high-backed leather chair when he heard someone walking toward his door. “That’s him!,” thought the agent. So he picked up his phone, swung it around so he couldn’t see the door and began talking loud enough for anyone to hear.

“That’s right,” said the agent, “give my client a $2 million signing bonus or he tests the free agent market. We’re serious.”

After pausing for a few seconds, the agent said “then it’s a deal…$2 million. My client will be very happy.”

The agent turned his chair around and hung up the phone, but he didn’t see anybody in his office. He called to the lobby, “is somebody there?”

“Yes, sir,” replied the person in the lobby, “I’m here to install your phone.”

The sports agent wanted so badly to make a good first impression, that he crossed that ethical line. If that prospective client had been standing next to the phone technician, he would have turned around and walked away.

Now most salespeople have strong ethics. But the key point is that the entry point into your organization for a first-time customer sets the expectations for the company’s retention efforts. In your customer service role, you need to be VERY aware of the processes and people that acquire the customers for your business. What expectations do these individuals set? What image do they portray? What information do they gather that’s useful to your retention efforts?

Understand what the sales staff do and how it impacts your retention efforts.

Interested in improving your company’s customer service? See more information at: http://www.cssamerica.com/

Check out our new customer service book at http://www.amigreatat.com/