perception | Customer Service Solutions, Inc.

Narrow Your Focus to Seek Excellence - 4/1/25


You’ve probably heard companies use phrases such as: “We want to go from being good to great.”  Maybe they’ve said: “We strive for perfection, and although we’ll never reach perfection, maybe we can achieve excellence along the way.” These organizations find some kind of a catch phrase or slogan, but Read more

Avoid the Unfriendly Ghost - 3/25/25


Last week we talked about the qualities of “PERKI Customer Service,” essentially what attitudes and actions are characteristics of those who provide great customer service.  This week, let’s take the opposite approach.  What are some of the mistakes that people make?  Maybe these are mistakes of omission or commission; Read more

PERKI Customer Service - 3/18/25


After having worked on hundreds of projects over the years with thousands of thousands of individuals, some things become pretty clear. There are certain traits held by people who are great in customer service.  Look at this list, and do a self-assessment.  Which apply to you? Positive and Patient Do you Read more

It Helps to Downshift - 3/11/25


One of the first tips I heard when I was learning how to drive related to what to do when the brakes fail - downshift.  Shifting into a lower gear can slow down a moving vehicle.  I would explain this in technical terms to you, but considering I’m not Read more

Patience is… - 3/4/25


Patience is a…pain in the neck.  Why is it so hard to be patient?  Those of us who work in customer service know that we constantly have to show patience with our customers.  We’re ready to move to the next step or the solution because we’ve heard this issue Read more

Everybody Doesn’t - 2/25/25


Joey received the compliment, but he was confused.  Paula, his boss, and Joey had their monthly one-on-one meeting, and Paula noted that, although he was new, Joey was already doing a great job!  While there were learning curves on some of the organizational policies and the technology that he Read more

A Simple Phrase to Transform Your Customer Feedback Approach - 2/18/25


I went to a restaurant called Big Ed’s (no relation) in Raleigh, NC recently.  It’s basically country cooking with fantastic breakfast options!  On the menu there was a quote that said: If you enjoyed your meal, tell a friend.  If not, please tell us. That was an excellent statement that embodies Read more

What Phones and Football Have in Common - 2/11/25


Congratulations!  You made it through weeks/months of hype for football’s Super Bowl!  You made it through hundreds of pregame shows and podcasts, endless debates on things endlessly inconsequential, 10 hours of pre-game shows on Sunday, what seems like 100 commercials designed specifically for the “Big Game,” and the longest Read more

Create Awareness of Alternatives - 2/4/25


Sandy was hungry, and she was on the move.  Driving between meetings, she saw the restaurant sign and pulled in.  The fast-food restaurant had two drive-thru lanes.  One was for any customer who wanted to place an order on the spot. The other was for mobile orders only.  The Read more

Listen with Your Eyes - 1/28/25


Out of the corner of his eye, Patrick saw the customer enter the lobby.  The customer was carrying a large shoulder bag with several papers in her hand.  The customer was shuffling the papers and looking down; then she stopped, looked up, and saw the staff navigator sitting at Read more

Time is of the Essence 5/16/23

Posted on in Customer Service Tip of the Week Please leave a comment

Time is precious.  There’s no time like the present.  Your time is valuable.  Timing is everything.  Children spell “love,” T-I-M-E.

There are many great quotes that reference time.  And part of the reason is that time can be considered somewhat finite; at least within the day, it’s a limited resource.  What one person is doing will be just a step toward their next activity, their next conversation, their next trip that day.

So, what are ways that we can be considerate of the customer’s time?

The Schedule

  • Give customers reasonable notice about when something from them is due, or a meeting will occur.
  • Provide options so that if a time won’t work for them, they have alternatives to consider.
  • Immediately let them know of schedule changes or cancellations.

 

The Prep and the Process

  • Prepare going into the meeting so that the conversation is well-planned and can minimize the customer’s time.
  • Start on time. End on time.
  • Focus on the customer entirely during conversations, so that interruptions or unrelated activities don’t waste their time.

 

The Delay

  • Ensure you’re well-trained on a process, so that the process isn’t delayed by lack of comfort, confidence, or knowledge in performing some standard activity.
  • When they’re waiting, let them know the expectation for the wait time, see if there’s something they can be doing so that when the wait is over, they’ve already accomplished some of the next steps. Keep them informed and updated about when the wait will end.
  • If there could be a lengthy delay or some research required, give the customer the option to exit the conversation, and offer to contact them once the research is complete.

 

Your time is valuable, and so is the customer’s time.  Strengthen your strategies to ensure we’re considerate of the customer’s time.

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The Customer Can Hear Your Attitude 10/25/22

Posted on in Customer Service Tip of the Week Please leave a comment

Sherry was sitting in the lobby, waiting to be called back for her appointment.  Just off the lobby was an office that Sherry was sitting near.  The person in the office was on a phone call, but Sherry couldn’t see the employee.  She could tell it was a call because Sherry could hear only one voice.

The words of the employee were not clear because of the distance, and Sherry wasn’t the nosy type, so she didn’t listen too closely.  Yet, the call was interesting.  The employee was interesting.  Sherry’s perceptions were interesting.

All Sherry could discern was the tone of the employee’s voice.  But the tone was positive.  There were occasional laughs.  It wasn’t non-stop talking or non-stop silence.  Sherry could tell there was a good flow to the conversation.  The employee’s tone seemed to fluctuate, but it never got too loud.

Sherry began to draw conclusions from what she heard:  The employee seems pleasant, seems like a good listener.  They’re polite and have a good sense of humor.  The employee’s definitely interested in hearing what the other person has to say.  They’re not reading a script; instead, the employee is very conversational.

Who knows if Sherry’s conclusions are correct.  But it’s what Sherry perceived about the employee, felt about the employee.  And those conclusions, perceptions, and feelings were based solely on the employee’s tone-of-voice.

We often cite the statistic that studies have shown that – on phone calls…

86% of what one person perceives about the other’s personality is based on that person’s tone-of-voice.

Only 14% is based on the actual words.

Believe the stats.  When talking with others, keep in mind that the customer can hear your attitude through your voice.

Let your tone convey the perception of you that you hope to create.

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Don’t Publicize Pain Points 11/3/20

Posted on in Customer Service Tip of the Week Please leave a comment

Years ago, a mining company received numerous formal complaints about the noise from its operations.  The complaints primarily came from one nearby neighborhood.  That neighborhood was the location where the mining company had to build a small above-ground structure to support the operations.

The community was interested in finding ways to address the noise.  One of the ideas that residents came up with was to put a hedge around the structure.  The company said that the noise wasn’t coming from the structure; it was actually coming from the mining field, but the company decided to do what the residents requested.

So, they built a hedge around this structure that was so tall and dense that residents couldn’t see the object.

Eventually, the formal complaints completely stopped.

Kudos to the residents for coming up with an idea to address a company problem, and kudos to the company for doing what the residents suggested and not arguing the point.

What’s the takeaway?  Many issues and solutions are more about perception than reality.  Seeing something makes you associate it with other things.  The structure made you think of the noise, which made you think negatively about the company.  Remove the visual reminder (the structure), and the noise was the only reminder about…the noise – which people got used to over time.

I experience this personally every day.  I live near a fire station, but rarely do I notice the sirens unless I see the flashing lights.

When you’re trying to deliver a great customer experience, one way you do so is to eliminate the pain points in the customer journey.  But another way is to avoid reminding the customer about the pain.  If long waits or old facilities or excessive paperwork are challenges to the service experience, work to improve those – but also avoid shining a light on them.

Address reality AND perception.  Don’t publicize pain points.

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