Customer Service Tip of the Week

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It’s Not “You,” It’s “I” - 9/8/26


During a business writing course that I took years ago, the instructor had us write an e-mail.  I can’t recall if it was written to a co-worker or customer, but after writing this e-mail, she had us count every “I” and “You.”  We talked about how we need to Read more

It Shouldn’t Make a Difference, But… - 9/1/26


We have this conversation with lots of our sports clients, but the principles apply across all different industries.  Too many service representatives view a conversation with a customer as a transaction.  Just get him off the phone as quickly as possible.  The customer is Joe Public, not Joseph Pendergrass.  Read more

Use What the Customer Gives You - 8/25/26


Scenario #1: The customer sent an e-mail to the general inbox at the company.  The message noted that the customer needed to get a family member added to their account, but they couldn’t tell from the website how to do so. The next morning an employee opened up the e-mail, Read more

How Better Customer Service is Better for You - 8/18/26


Oftentimes, we have employees in training or workshops who really want to understand what’s in it for them to deliver better customer service.  How does the employee benefit from a better customer experience? Noted below are 5 different aspects of a great experience desired by the customer.  What if... The customer Read more

Manage New Customer Expectations - 8/11/26


The fan had never been to a motorsports event before, but they had been to concerts.  They had been to big conferences.  At those other events, they could park right next to the venue, many of the activities were indoors, and weather was a non-issue.  So, they were not Read more

Complement Empathy with Action - 8/4/26


A man falls into a hole, and he can’t get out.  He starts yelling for help, and a doctor walks by and looks down the hole.  The man in the hole yells to the doctor “Please help me.  I’ve fallen into this hole!”  And the doctor takes out a Read more

My 8-Minute Visit at the DMV- 7/28/26


I needed to get a Real ID, which in North Carolina facilitates airline travel and other identity verifications.  My wife suggested I go to one particular DMV that was a LONG way away from home, but where she had experienced great customer service.  I was lucky to find an Read more

When They Might Walk Out the Door…Permanently- 7/21/26


Have you ever had one of those conversations with the customer where they literally tell you they’re about to stop doing business with your company?  This is it.  They may bring up a competitor or found another way to get their need met, or they are just leaving. When we Read more

Transparency in Customer Service- 7/14/26


We’ve worked with a lot of clients in the local government sector, and many of these clients have Customer Service Standards and/or corporate values that include Transparency. Think about an old-fashioned transparency sheet, that malleable see-through page you put on an overhead projector.  You can see everything on one side Read more

See the Customer’s Journey from Their Perspective- 7/7/26


That customer is face-to-face with you right now, and you are fielding their questions or delivering your service to them.  And oftentimes and understandably, we are so immersed in the moment that we don’t think about what came before or think enough about what comes next. But in the life Read more

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A Hair-Cut Above…and Below – 2/11/20

Posted on February 11, 2020 in Customer Service Tip of the Week Please leave a comment

After going to the same barber for more than a decade, I decided to leave.  The customer experience went down, and the price went up.  For my last several visits, I was the one who was driving the conversations – when I could get a word in edgewise between my barber’s preferred banter with his co-workers.  The cuts were becoming less consistent, and his price kept inching up; the last price increase was just for his customers – they weren’t changing the posted pricing or the pricing of the other hair stylists, so that was equally confusing and troubling.

So it’s the 21st Century, right?  Therefore, I decided to try one of the more modern shops where you sign-in online.  Four times I went to the new shop, I had 4 different stylists with 4 different approaches to how to cut the hair.  The experience (other than signing in the same way, going to the same facility, and paying the same way) was different each time.  Each stylist had their own style of engagement (or lack of engagement), and the inconsistency in quality and connection was too much.  I decided to leave.

Enter Shop #3.  On my first visit, they asked me questions about my style preferences and about me in general; they took some notes, described the process of working with them, and did what they said they’d do.  The stylist had a great attitude, and overall it was a good experience.

I went back a second time; the notes from the first cut were there – the stylist confirmed the information, and I had an equally good experience and a very similar approach to the cut.

There are several little nuggets to mine from this story.  Here are just a few…

Don’t drop the quality and hike the price.  Inconsistency leads to customer loss.  The process can be the same, but the experience can be totally different.  Make the customer feel more important than your co-worker.  Don’t make your customer drive the conversation.  If the customer tells you something, don’t make them repeat it next time – just confirm whether the circumstances are the same.

Make sure your customer experience is consistently a cut-above!

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When Employees Fight Over a Customer – 2/4/20

Posted on February 4, 2020 in Customer Service Tip of the Week Please leave a comment

There’s nothing like the feeling of comfort I get from a warm greeting at a business establishment.  A feeling of “you are my most important customer” and “I cannot wait to serve you” brings a tear to the eye of a customer service consultant.  But that’s not the only thing that can bring a tear to my eye.

Walking into a fast food restaurant, I stood back from the cashiers to determine what I wanted.  After deciding, I walked to the counter and the two cashiers, both of which were available.  This is how the conversation started:

  • Cashier #1:  “Can I help…oh, she’ll take your order.”
  • Cashier #2:  “No, she’ll take your order.”
  • Cashier #1:  “No, she’ll take your order.”
  • Cashier #2:  “No…well, okay.  What would you like?”

 

This dialogue would have been very flattering had they substituted “I” for “she,” but the conversation made it obvious that, even though neither was doing anything, they’d prefer continuing to do nothing rather than help me buy their product.

Sometimes we complain about how many companies and many employees are more task-focused than customer-focused.  But this company was more focused on inaction than action.  While we desperately hope this experience is a rarity in your business, there are things to learn from the interaction that can help any business succeed.

First, hire people with not only the attitude of wanting to help others but also the energy to act on those impulses.  Next, come up with a mantra that promotes productivity.  One restaurant tells its staff to remember during slow times that “if you’re leaning (against the wall) you should be cleaning.”  Finally, create a proactive work environment.  The more reactive a culture is, the more likely they are to be passive when there’s not a fire to fight.  Proactive cultures promote the seeking of action and progress.

Work to create an atmosphere of “I’ll take your order.”

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LOTS of Opportunities to Appreciate Customers – 1/28/20

Posted on January 28, 2020 in Customer Service Tip of the Week Please leave a comment

They give us their money, and we give them merchandise. We say “Thank you!”  That is the old-time stereotypical opportunity for a company to thank their customers.  But there are opportunities all day long for us to convey appreciation to our customers.

Beyond the actual transaction, there are so many situations where we can say thank you to the customer.  And we want to do that often, because without customers, we have no business.  We understand that in the vast majority of the cases, the customer could go elsewhere.  They want to feel valued and appreciated, so we want to find ways to convey that appreciation.

Whether you’re dealing with a request, a complaint, or just the customer’s involvement in some activity, you have an opportunity to appreciate the customer.

Convey appreciation to customers or co-workers for their request:  Thanks for your request.  Thanks for asking!

Convey appreciation for telling you a complaint:  Thanks for bringing that to our attention.  I appreciate your telling us about this issue.

Convey appreciation for their participation:  It’s great that you’ve been a part of this.  I appreciate your time and your engagement in the process.

It is not hard to say thanks, but it is often one of the most forgotten aspects of communication with customers.  They are not a box in our process flow; a customer is an individual that wants to feel valued and appreciated.  So we want to make sure that we are not only appreciating them, but we are telling them so.

There are many opportunities to appreciate the customer throughout the day.  Identify them, and act on them so the customer feels how much you value them and their business.

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