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Questions to Guide You to Empathy - 5/13/25


“If I was him, I would do ABC…” If you’ve ever heard somebody say this - whether it’s a friend or acquaintance, whether it’s some TV reporter or podcaster - you may get as frustrated or as annoyed as I do. I get annoyed because we are not that other person. Read more

Negate the Nervousness - 5/6/25


The customer needed a loan, so he walked into the bank, but he was a little nervous.  He knew that launching his business would be easier if he had some working capital, but that’s about all he knew.  He was anxious because he didn’t know what to expect in Read more

Don’t Rush to Resolve Quickly - 4/29/25


The customer is angry, so you use the CSS LEAD technique as designed.  You, listen, empathize, accept responsibility, and deliver on a remedy.  But it doesn’t work.  The customer is still upset, and maybe even a little more frustrated than when you started…why?! If the use of this technique fails, Read more

Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

Prep Enough to Personalize - 4/15/25


Everybody loves Howie.  He is an account rep for the local air conditioning and heating company.  When I say Everybody loves Howie, I’m definitely talking about the customers.  His co-workers love him too, but customers are especially fond of him.  They seem to really enjoy their conversations with him, Read more

Get Your Customers to Brag, Not Bolt - 4/8/25


Here are two customer retention concepts that we discuss with some sports clients: BIRG and CORF.  BIRG is Basking In Reflected Glory.  CORF is Cutting Off Reflected Failure. You want BIRG.  You want the customers feeling so good about your organization that they want to be a part of your Read more

Narrow Your Focus to Seek Excellence - 4/1/25


You’ve probably heard companies use phrases such as: “We want to go from being good to great.”  Maybe they’ve said: “We strive for perfection, and although we’ll never reach perfection, maybe we can achieve excellence along the way.” These organizations find some kind of a catch phrase or slogan, but Read more

Avoid the Unfriendly Ghost - 3/25/25


Last week we talked about the qualities of “PERKI Customer Service,” essentially what attitudes and actions are characteristics of those who provide great customer service.  This week, let’s take the opposite approach.  What are some of the mistakes that people make?  Maybe these are mistakes of omission or commission; Read more

PERKI Customer Service - 3/18/25


After having worked on hundreds of projects over the years with thousands of thousands of individuals, some things become pretty clear. There are certain traits held by people who are great in customer service.  Look at this list, and do a self-assessment.  Which apply to you? Positive and Patient Do you Read more

It Helps to Downshift - 3/11/25


One of the first tips I heard when I was learning how to drive related to what to do when the brakes fail - downshift.  Shifting into a lower gear can slow down a moving vehicle.  I would explain this in technical terms to you, but considering I’m not Read more

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Know When to Pause – 3/28/17

Posted on March 28, 2017 in Customer Service Tip of the Week Please leave a comment


You don’t have to have the innate ability to perfectly understand the other person. You don’t have to know every answer. You don’t have to react immediately with the perfect response to what’s been said. To be great at customer service, you don’t have to be the perfect conversationalist.

Having the rapid-fire response, the quick answer, and the immediate set of perfect words is somewhat unrealistic, and definitely overrated.

A conversation is a dialogue, a sharing of ideas and thoughts and opinions and facts, back and forth. But the sharing in a customer service-related conversation has very distinct purposes. The purposes often involve establishing a rapport, understanding the other person, and addressing their need.

One thing that can positively impact rapport, understanding, and successfully addressing the need is a simple – but underused (and underrated) technique – the pause.

Too many conversations with complaining customers are made worse due to a hasty and ineffective (or inappropriate) employee response. “I’m sorry you feel that way” or “Why did you do that?” or “It’s not my fault” are clear mistakes in wording in most situations.

Reactions to requests or complaints can also cause more pain than they relieve with misdirected action. How many times has an employee transferred you to the wrong person (or without asking first, or without explaining to whom you’re being transferred and why)? How many times has the customer directed you to a website when you just wanted an answer on the phone – or worse yet – directed you to a website when you drove to their store to ask a question?

Sometimes the greatest action you can take in conversing with a customer is to pause. I’m not talking 5 minutes of dead silence, but take a few seconds to think, or ask for a minute or two to research the issue. But pause.

Give yourself time to respond instead of react. Give yourself time to think of the appropriate words to say, the best clarifying questions to ask, the best next step to suggest. Then move the conversation forward.

You don’t have to be the perfect conversationalist, but you can be better if you’re just willing to be patient with yourself – and pause.

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Visualize Your Way to Success – 3/21/17

Posted on March 21, 2017 in Customer Service Tip of the Week Please leave a comment


Brandon was having a bad day. Well – technically it was not THAT bad. After all, the worst day spent golfing is better than the best day spent working, or so goes the old saying.

But Brandon could not hit anything well. His shots from the tee were okay, but whenever he put a short iron in his hand, he’d hit it fat. For those of you who aren’t golfers, that means that he would take a swing, and the ball would go only a few yards because he would dig a large chunk of earth out in the process – a half-foot long, 2 inch deep divot would go flying through the air.

It was late in the round, and on #15 Brandon hit his best drive of the day. He was only 100 yards from the hole – a chance for a birdie! Well, that’s what a normal person would visualize. But Brandon saw the small pond just in front of the green. So he took his wedge out of the bag for the short shot, got an extra ball out of his bag, and walked over to his ball to hit.

He got out the extra ball because all he could think about was hitting another fat shot, and he visualized the shot landing in the water. So – of course – he visualized having to hit another shot with the second ball.

What happened? Brandon hit a fat shot; the ball plunked right into the water; Brandon dropped the second ball, and he put the next shot right on the green.

With his first shot, Brandon had visualized failure, and failure ensued.

Many times in the world of customer service, we’re reacting and responding – we don’t know what we’re about to deal with, and it’s hard to have time to visualize. But often, we DO have time to visualize. We do have time to see how we want the conversation to flow, how we want the tone to be, how we want it to end positively.

In life, and golf, and customer service – we can visualize success or visualize failure – and whatever we visualize has a greater chance of happening.

Choose to visualize success.

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Read their Wordless Emotions – 3/14/17

Posted on March 14, 2017 in Customer Service Tip of the Week Please leave a comment


Consumer research studies have shown that customers who engage employees typically bring 1 of 5 emotions into the conversation: Anger, Fear, Sadness, Contentment, or Happiness.

Let’s focus on the first 3 – the tougher emotions of Anger, Fear, and Sadness. They are very different emotions where – in the first case – the person is angry in general, at something, about something or their situation or an individual.

Fear is often a sense of being worried or panicked about the future, the unknown, the next step.

Sadness often is from a depression or a feeling of helplessness about their situation.

When you’re interacting with others, you deal with them differently based on the emotions they convey. You’ll want to defuse the Angry customers, gain control of the conversations, convey some empathy, possibly apologize, and deliver on a solution. With the Fear and Sadness, you go heavier on the empathy, asking them about themselves, telling them about yourself and your related experience to build their confidence. You’re explicit on what the next steps will be to make the “future” known.

But how do you know what emotion they’re conveying? Well, you can tell often without having to even hear them say a word.

Those that are angry typically have these characteristics of body language:

  • Crossed arms
  • Rolling eyes
  • Rapid movement/gestures
  • Clenched fists
  • Shoulders up
  • Pointing
  • Leaning (too) close in – to your/others’ personal space
  • Furrowed brow.

 
Those that are afraid/sad typically have these characteristics of body language:

  • Little/no eye contact
  • Head shaking while looking at information
  • Fidgeting
  • Sweating
  • Hand over the mouth
  • Blank stares
  • Glassy eyes/tears.

 
Begin reading others through their body language. Before they even say a word, you can gauge their emotions and prepare yourself to respond appropriately.

Read their wordless emotions to respond in the right way.

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