Customer Service Tip of the Week

Ownership when Fixing Others’ Errors - 9/22/26


We were conducting training with a client recently, and one of the participants, Jackie, is in a role in his organization where he goes out to the customer site to investigate issues, address customer complaints, and fix problems.  While he’s at the site, he often gets an earful from Read more

Why “No” is So Important - 9/15/26


The employee told the caller: “I don’t think that is possible.” The customer eventually hung up, and redialed to ask a different employee the same question. The employee responded to the customer: “That’s probably not the best way to do it.”  Then, the customer kept asking question after question, arguing Read more

It’s Not “You,” It’s “I” - 9/8/26


During a business writing course that I took years ago, the instructor had us write an e-mail.  I can’t recall if it was written to a co-worker or customer, but after writing this e-mail, she had us count every “I” and “You.”  We talked about how we need to Read more

It Shouldn’t Make a Difference, But… - 9/1/26


We have this conversation with lots of our sports clients, but the principles apply across all different industries.  Too many service representatives view a conversation with a customer as a transaction.  Just get him off the phone as quickly as possible.  The customer is Joe Public, not Joseph Pendergrass.  Read more

Use What the Customer Gives You - 8/25/26


Scenario #1: The customer sent an e-mail to the general inbox at the company.  The message noted that the customer needed to get a family member added to their account, but they couldn’t tell from the website how to do so. The next morning an employee opened up the e-mail, Read more

How Better Customer Service is Better for You - 8/18/26


Oftentimes, we have employees in training or workshops who really want to understand what’s in it for them to deliver better customer service.  How does the employee benefit from a better customer experience? Noted below are 5 different aspects of a great experience desired by the customer.  What if... The customer Read more

Manage New Customer Expectations - 8/11/26


The fan had never been to a motorsports event before, but they had been to concerts.  They had been to big conferences.  At those other events, they could park right next to the venue, many of the activities were indoors, and weather was a non-issue.  So, they were not Read more

Complement Empathy with Action - 8/4/26


A man falls into a hole, and he can’t get out.  He starts yelling for help, and a doctor walks by and looks down the hole.  The man in the hole yells to the doctor “Please help me.  I’ve fallen into this hole!”  And the doctor takes out a Read more

My 8-Minute Visit at the DMV- 7/28/26


I needed to get a Real ID, which in North Carolina facilitates airline travel and other identity verifications.  My wife suggested I go to one particular DMV that was a LONG way away from home, but where she had experienced great customer service.  I was lucky to find an Read more

When They Might Walk Out the Door…Permanently- 7/21/26


Have you ever had one of those conversations with the customer where they literally tell you they’re about to stop doing business with your company?  This is it.  They may bring up a competitor or found another way to get their need met, or they are just leaving. When we Read more

Listen Here…or Hear – 8/24/21

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To listen or not to listen?  That is the question…

Okay, so I’m no Shakespeare, but I like to quote the masters – Shakespeare, Senge, Seinfeld – whenever I get the chance.

Today’s topic is listening versus hearing.  There are distinct differences.  It’s important to go beyond hearing what somebody says if you want to truly convey that you care about what they’re saying.

You hear the wind, but do you listen to it?  You hear the laughter, but do you listen to it?  You hear the voices and the background music and the reporter on the television, but do you listen to them?

When you’re listening, you’re not only hearing the noise, but you are also seeking to understand the noise or the person or the content or music.  In customer service, hearing may be passive, but listening is active.  People want you to actively understand them based on what they say and how they say it.  And just as much as they want you to listen, they want to perceive that you’re listening to them.

This means that you have to have the eye contact when you’re listening, you nod periodically, and you have to have a total focus with your body language that conveys that you’re attentive to them and thinking about what they’re saying.

To show you’re listening, it helps to convey your understanding of what they’re saying.  So, take notes on what they’re saying, not relying purely on your memory.  Because from the customer’s perspective, it doesn’t matter if you hear them; what matters is that they feel like you are listening to them.

When you are listening, others feel like their comments are appreciated.  They feel like they are of interest to you and valued by you.  They feel…important.

The next time you are engaged with a customer in conversation, don’t just hear them out – convey that you’re listening.

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Show Nothing but R-E-S-P-E-C-T – 8/17/21

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With the new Aretha Franklin movie, Respect, coming out, it’s a great time to talk about Respect in customer service.  Respect is a word, a concept, an experience that’s brought up a lot in customer service, and it’s usually discussed when someone has been disrespected, Respect is part of an organization’s values or standards, or a customer demands Respect.

But what is “Respect?” While there is no universally accepted definition of Respect, I find it interesting that in Aretha Franklin’s song she says “R-E-S-P-E-C-T, find out what it means to me.”  Maybe that’s the reason we don’t have a universal definition – because it can mean different things to different people.

When we’ve talked with clients about Respect in customer service, particularly in staff workshops, we often start defining Respect by first defining the opposite – what it means to be disrespected.  The answers flow quickly:

  • No eye contact
  • They don’t listen to what I say
  • They cross their arms or roll their eyes
  • They look at their phone
  • They interrupt me, are rude, or argue with me
  • They give me an attitude that’s condescending
  • There’s no greeting at the start, no “Thank You!” at the end
  • They have a dismissive tone in their voice.

 
These are examples of issues with body language, tone of voice, poor communication skills, and lack of patience among many other concerns.  But what’s the commonality?  The commonality is how it makes the other person feel.  They feel “less than” or not listened to or not valued or unimportant.

Now, I’ve often said that we have no control over how others feel, but we can do things to impact the likelihood that they’ll feel a certain way.  So, Respect is as much about what we don’t do as it is by what we do; it’s about focusing on nothing but the other person.  It’s about thinking about nothing but this situation.  It’s about conveying nothing but an interest in the customer.  It’s about nothing but them.

To Respect someone, ensure you avoid things that convey disrespect.  Work to do nothing but Respect the other person.

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It Matters How They Heard About You – 8/10/21

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In the 1,000+ surveys that CSS has conducted over the past 20 years, it’s interesting to read how our clients’ customers heard about them.  This question is typically asked of first-time customers, and it’s especially helpful for those customers because you don’t typically have a lot of information on them, so it’s hard to categorize them, align them with your customer personas, or get a feel for what they expect.

So, it’s great when those first-time customers will answer that question, because how they heard about you matters.  It gives you a strong sense of what they expect.

It tells you what method of communication (website, an advertisement, word-of-mouth, etc.) made an impression in the customer’s mind – a positive enough impression for them to contact your business.

It also helps you to understand what expectation the customer has of the experience they’re about to have with your business.  If it’s a website referral, your site has certain expectations it’s setting about the products you have or what the customer is about to experience.  If it’s a word-of-mouth referral, they have expectations based on a friend who actually experienced your business.  If it’s an ad, it’s an expectation based on the product or event or characteristic that you promoted and what expectation your ad set.

To take this analysis a step further, ask the customer “What about the – ad, friend’s referral, website – brought you in today?”  This will encourage them to tell you more specifically what they expect.  And the more precisely you know the customer’s expectations, the more precisely you can meet and exceed them.

Ask the customer where they heard of your business; ask what brought them to your business.  Then exceed that expectation.

Uncover your first-time customers’ expectations.

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