success | Customer Service Solutions, Inc. - Page 4

Don’t Harp on the Customer’s Mistake - 6/24/25


Seth’s daughter, Sarah, had missed some swim classes, and Seth remembered that the aquatics center had several make-up classes available late in the summer.  So Seth pulled up the class schedule on his phone, found one that worked on his and Sarah’s schedules, and planned to attend a session Read more

Create Customers for Life - 6/17/25


Veronica has gone to the same automotive service shop for at least 20 years.  She bought a new car about a year ago, and this is the third car she’s brought to the shop instead of taking her car to the dealer where she bought it.  She’s had three Read more

Don’t Turn the Customer into the QA Department - 6/10/25


Roberta received a form with information filled in by the company after her conversation with the account rep.  Roberta just needed to review the information, fill in some of the blanks, sign it, and resend it in order to set up a new account. She noticed that the effective date Read more

Imitate to Improve - 6/3/25


Oscar Wilde said that “Imitation is the sincerest form of flattery.”  Now this doesn’t mean that plagiarism is the sincerest form of flattery.  Nor does it mean that great impersonators such as Rich Little, Dana Carvey, or Frank Caliendo are always offering flattering portrayals of those that they imitate. Wilde’s Read more

How the Customer Perceives a Truth as a Lie - 5/27/25


You’re the customer, you’re asking about an unused item that you’re returning, and you hear the employee say: “The refund process takes 7-10 days.”  You’re thinking: “Great!  I can get the refund check as early as a week from today!”  The reality is that the company means that they’ll Read more

Tell Customers What’s Next - 5/20/25


In most businesses that have been around for a while, how a process was originally designed is not how it currently operates.  Sometimes this change is referred to as “practical drift,” where the actual process moves further and further away from the documented steps over time.  Maybe the changes Read more

Questions to Guide You to Empathy - 5/13/25


“If I was him, I would do ABC…” If you’ve ever heard somebody say this - whether it’s a friend or acquaintance, whether it’s some TV reporter or podcaster - you may get as frustrated or as annoyed as I do. I get annoyed because we are not that other person. Read more

Negate the Nervousness - 5/6/25


The customer needed a loan, so he walked into the bank, but he was a little nervous.  He knew that launching his business would be easier if he had some working capital, but that’s about all he knew.  He was anxious because he didn’t know what to expect in Read more

Don’t Rush to Resolve Quickly - 4/29/25


The customer is angry, so you use the CSS LEAD technique as designed.  You, listen, empathize, accept responsibility, and deliver on a remedy.  But it doesn’t work.  The customer is still upset, and maybe even a little more frustrated than when you started…why?! If the use of this technique fails, Read more

Energy v. Apathy - 4/22/25


I asked a couple friends who are much more scientifically-oriented the question: What is energy?  I didn’t mean E=MC2.  I meant physiologically, what is energy? They described a lot of things that sounded really good, yet far too advanced for my non-medical mind. Part of the reason why energy is of Read more

Share a Story of Success – 4/18/17

Posted on in Customer Service Tip of the Week Please leave a comment


Rebecca was continuing through the cycle of life, and she was at the stage as a mom where her teenager was looking at colleges. Have you ever been with a teenager on a college tour? Rebecca had not, but after going on 3-4 with her child, there was one aspect that was especially interesting.

After a 20-30 minute slide presentation from an Admissions counselor at the college, the prospective students and their families were broken up into groups for a tour of campus.

Rebecca noticed that the groups she and her teenager were in (like the other groups) were led by current students. These students were typically managing 12-20 high schoolers and their parents, navigating throughout the campus – in and out of buildings – and talking the whole time. These tour guides seemed exceptionally knowledgeable, answered questions comfortably, were high-energy, and had the amazing ability to walk backwards for 60 minutes straight while describing the campus…without falling down – AMAZING!

While these college students were amazing in their tour guide capabilities, they also had one other subtle positive characteristic. Rebecca noticed that she began envisioning the guides as the students that her child would attend college with, be friends with, and be surrounded by during her college years. These were students that she and her child could relate to, and that made the comfort with as well as the confidence in the college grow.

So how does this relate to customer service?

Oftentimes our customers are like the uncertain parent or the indecisive high schooler – there’s not great confidence or comfort. Maybe there’s a little anxiety or uncertainty.

We often respond to that uncertainty by describing next steps or focusing on providing the soothing tone of voice – these are all good things. But here’s the lesson from the college tours.

Also address those emotions of uncertainty, lack of comfort, and anxiety by painting a picture for the customer of other customers similar to them who had success.

“I was working with another new client last week on a similar issue, and this is what we did to resolve things.”

“We’ve had other patients who were dealing with a similar concern, and our doctors and nurses were great at diagnosing the true issue so that we were able to help them feel better.”

“One of our other season ticket holders last year made a similar request, and we were able to find an option that worked for them, so I’m confident we’ll be able to help you.”

Use these examples to see how to paint that picture for customers that puts them in a place where a vision of their success is more clear.

To build the customer’s confidence, share a story of success about a similar customer.

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Visualize Your Way to Success – 3/21/17

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Brandon was having a bad day. Well – technically it was not THAT bad. After all, the worst day spent golfing is better than the best day spent working, or so goes the old saying.

But Brandon could not hit anything well. His shots from the tee were okay, but whenever he put a short iron in his hand, he’d hit it fat. For those of you who aren’t golfers, that means that he would take a swing, and the ball would go only a few yards because he would dig a large chunk of earth out in the process – a half-foot long, 2 inch deep divot would go flying through the air.

It was late in the round, and on #15 Brandon hit his best drive of the day. He was only 100 yards from the hole – a chance for a birdie! Well, that’s what a normal person would visualize. But Brandon saw the small pond just in front of the green. So he took his wedge out of the bag for the short shot, got an extra ball out of his bag, and walked over to his ball to hit.

He got out the extra ball because all he could think about was hitting another fat shot, and he visualized the shot landing in the water. So – of course – he visualized having to hit another shot with the second ball.

What happened? Brandon hit a fat shot; the ball plunked right into the water; Brandon dropped the second ball, and he put the next shot right on the green.

With his first shot, Brandon had visualized failure, and failure ensued.

Many times in the world of customer service, we’re reacting and responding – we don’t know what we’re about to deal with, and it’s hard to have time to visualize. But often, we DO have time to visualize. We do have time to see how we want the conversation to flow, how we want the tone to be, how we want it to end positively.

In life, and golf, and customer service – we can visualize success or visualize failure – and whatever we visualize has a greater chance of happening.

Choose to visualize success.

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Don’t Multiply Your Troubles – 1/31/17

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What could go wrong? I need to figure that out so I can be prepared to respond in the right way. I need to anticipate the issues that could arise so that I’m prepared for them. After all, failing to prepare is preparing to fail. What are all the roadblocks that I could encounter? I must know them so that I can plan to overcome or avoid them.

While these are good planning-oriented statements, true in life and business, there’s a slippery slope that we must avoid – for our mental health if for no other reason.

Thinking ahead, understanding the worst that can happen, anticipating the issues that could arise – these may all be good things. But keep in mind that – even with the best planning and best intentions – bad things will happen. People will still be upset. Co-workers will still drop the ball. Issues will arise.

We can’t try to be such good planners and anticipators that we not only have to deal with the inevitable issues that will come up today, but we also continuously think of the issues that could happen tomorrow. Imagine our minds being occupied by today’s complaint, and once that’s done we worry about tomorrow’s complaint. We’re dealing with a co-worker’s lack of quality today that ticked off a client; then later we’re worried about the potential for that to happen tomorrow.

With this approach, we’re essentially multiplying our troubles. Adding to the real, tangible issues of today with the “what if” potential issues of tomorrow.

Yes, plan for the future and anticipate how to respond when bad things happen so you’re more prepared for those times when they do arise.

But don’t let the possibility of issues consume your mind. Better service, better days come from a healthier mindset – one where we’re optimistic about tomorrow; we’re hopeful about the future; we envision success.

Yes, plan for what could happen in the future; but avoid occupying your mind with negative “what ifs.”

Don’t multiply your troubles.

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