retention | Customer Service Solutions, Inc. - Page 25

Acting on the Guiding Principles for Great Customer Service - 11/19/24


In last week’s tip, we shared 5 Guiding Principles for Great Customer Service.  This week, let’s address what “taking action” looks like on those key principles.  If last week was about what to do and WHY, this week is about the HOW. Engage with Interest: To engage with interest, proactively Read more

Guiding Principles for Great Customer Service - 11/12/24


It’s hard to know every procedure, every policy, every technique possible to handle every situation correctly.  After all, maybe our procedures are standard, but our customers are not.  Maybe our policies stay pretty consistent, but our customers’ needs and issues, their attitudes and actions can change from customer to Read more

From a Simple Question to an Exceptional Experience - 11/5/24


Phyllis loves her job.  It’s not just because she loves being a customer service representative, not just because she really likes her co-workers, and not just because she enjoys her company.  It’s because she really appreciates her customers, as well. A customer had ordered a register book off the company Read more

Fix One Problem without Creating Another - 10/29/24


If you’ve ever had an issue with your dishwasher, this will sound familiar.  I’ve dealt with so many dishwashers over the years, and they always seem to have some kind of an issue.  Maybe it’s because of the mix of water and technology, but for whatever reason, these never Read more

Delight Your Customers - 10/22/24


Buddy the Bug Man was different.  His company was new, and the only reason why Janet tried him out was that the service she had used for years just wasn’t working.  Whether it was mosquitoes in the yard, ants in the kitchen, or cockroaches flying through on their way Read more

A More Complete Definition of Responsiveness - 10/15/24


I was purchasing something recently that was being custom-developed.  At one point, the company’s employee and I had a good 20 e-mails going back and forth - 10 from each of us.  Unfortunately, I broke my own rule, and I did not pick up the phone after 2 or Read more

Have a Game Plan to Address Their Anxiety - 10/8/24


It seems like we all get deliveries - whether it is UPS, USPS, FedEx, Amazon, the local courier, or all the above.  We order.  They deliver.  Or do they? It’s times like these, when we’re expecting that package, that item that we’re looking forward to or need urgently or are Read more

How Persistence Saved the Day - 10/1/24


Sherrie saw the customer walk into her store holding his cell phone, and Sherrie immediately knew that was William.  She had spoken to William on the phone about an hour ago, he said he would be at Sherrie’s cell phone store in less than an hour, and there he Read more

Notice the Little Changes - 9/24/24


“My, how times have changed.” Yes, times have changed.  As a matter of fact, one of the biggest reasons why an organization’s customer service deteriorates is that times have changed…customers have changed…and the company has not… If we think about customer service delivery today v. decades ago, changes in technology alone Read more

Don’t Hurry…Be Quick - 9/17/24


No, this is not a take off on the Bobby McFerrin song:  Don’t Worry Be Happy. It’s actually a take off on the John Wooden quote:  Be quick, but don’t hurry. When I read Wooden’s book with this title, I liked the concept, and not just because John Wooden was a Read more

Linked at the Hip – Business Retention and Long-term Thinking

Posted on in Business Advice, Government Please leave a comment

If you care about winning a battle, focus on today. If you care about winning the war, think beyond tomorrow.

In far too many businesses, companies focus too much on today’s battles. They get so immersed in making this one sale, in closing this one transaction, in getting through these operational steps, that they find themselves with the same one sale, one transaction, and one step-orientation the next day.

So what’s the problem with that? The problem is that caring almost exclusively about today doesn’t help you to plan for tomorrow, to think strategically, to think long-term, and to succeed long-term. It doesn’t help you to research, study, and anticipate what you customers will do, how the environment will change, and what your competitors will do.

This conundrum is no different in the world of economic development. Too many communities are too focused on new business acquisition and don’t invest enough resources or planning on how to retain and grow the companies already located in their jurisdiction. This is where effective Business Retention & Expansion programs come into play.

Communities that care about the long-term, realize it’s not all about the hunt, the new business, the relocation. It’s about keeping what you have and growing them. It’s about having strategies to ward off other jurisdictions recruiting their businesses. It’s about becoming as vital to the businesses as the businesses are to the community.

Mooresville, NC economic development groups created ‘Moving Mooresville Forward 2017’. According to a recent article, the strategy has 5 key initiatives:

  • Business retention/expansion/acquisition
  • Creating an environment for small business growth
  • Workforce development
  • Transportation planning
  • Creating a business environment and quality of life that fosters individuals’ and businesses’ desire to stay.

Note how these initiatives are focused mostly on what you currently have – your businesses, your environment, your employees, your infrastructure, your quality of life. Mooresville realizes that it must create an environment that fosters retention and expansion, and that same environment would be of interest to companies seeking relocation options from elsewhere to Mooresville.

When you want to succeed for the long-term, plan how to enhance, retain, and grow what you have instead just focusing on today’s sale, today’s transaction, and today’s task.

Check out our BRE News Research Services: http://cssamerica.com/cssbrenews.htm

Listen to our latest podcast episode on “Delivering the WOW Experience!”

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/


Alignment, Alignment, Alignment

Posted on in Business Advice, World of Customer Service Please leave a comment

Why in the world would General Motors tie employee bonuses to customer loyalty? According to a Motor Trend article, “The better the overall customer retention GM has with its four brands, the higher the bonuses will be.”

It’s about alignment. In the world of positive motivation, you get what you reward. You want higher customer retention? Then tie a substantial portion of your employees’ pay to retention. You want a responsiveness culture? Then tie bonuses to responsiveness metrics and service recovery performance. You want to increase annual dollars spent by existing customers? Then incent those in the organization on retention, cross-selling, and up-selling.

It’s about alignment. If you align organizational goals with reward and recognition systems, you have a better chance of achieving those goals. And while this might seem simplistic, take this test. Look at a copy of your organization’s Top Organizational Goals for this year. Then ask “What is the financial impact on staff if these specific goals are achieved…or are not achieved?”

If the typical executive, the typical manager, the typical staff person will get paid roughly the same whether those goals are achieved or not, then there’s not sufficient alignment…and there probably won’t be much success.

Remember – you get what you reward.

Listen to our latest podcast episode of “Stepping Up Service” on The MESH Network at http://themesh.tv/stepping-up-service/

Read our New Book – “Ask Yourself…Am I GREAT at Customer Service?” http://www.amigreatat.com/

Interested in improving your company’s customer service? See more at our new website! http://www.cssamerica.com/


They Booed You. Should You Boo Back?

Posted on in Business Advice, Sports Please leave a comment

When Cleveland Indians’ pitcher Chris Perez chastised fans for not showing up at the stadium and for booing the first place team, a Sports firestorm erupted. How dare the player get on the fans?! What right does he have to rip fans?! Where does a rich player come off chastising people who pay their hard earned money for entertainment…and his paycheck?!

In the article Chris Perez calls out Indians fans, Perez’ rant is documented, and the team’s counter to his comments is noted as well. The team distanced themselves from his words, and praised the fans.

When you hear about this story, what it essentially comes down to is last place attendance for a first place team. So Perez’ solution to the issue is to say “Hey! We’re in first! Support us!” It’s an emotional reaction from a guy who apparently wants to win and wants support.

But that’s just the solution; nowhere in the article does it get at the root cause of the attendance problem. Many sports teams (many businesses for that matter) address issues with attendance or sales or revenue or retention with solutions without ever determining the root cause of the problem.

I was once told by the owner of a professional football franchise that the only thing that drives attendance is “wins and weather.” Well if that was true, then we could put a mathematical calculation together that looked at weather forecasts and wins, and determine attendance every year. If that were true, you could fire most anybody in business operations as well as game day staff, and there would be no impact on attendance. So while wins and weather have some impact, they don’t tell the whole story.

For the Cleveland Indians or any organization to truly fix attendance/sales/retention issues, they have to learn how to get to the root cause – what can be controlled in business operations, in particular. They have to think about how to – on an ongoing basis – learn from fans, develop relationships with fans, retain and grow business with fans.

Don’t let your company’s players try to guilt fans into spending their money with you. Find out why they left, and address those root causes to keep them.

Interested in addressing your team’s fan relations/retention? Check out: http://cssamerica.com/csssport.htm