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View Quality through the Customer’s Eyes - 10/14/25


Geri had been dealing with backups in the downstairs plumbing system of her house on and off for the past year.  The most recent company that she called in to unclog the pipes stated that they could send a camera down the pipes and tell her exactly where the Read more

Be Supportive, Not Defensive - 10/7/25


[An employee on the phone with a customer…] Who told you that you didn’t have to submit that form? … Bob?  Oh brother!  You see Bob is our “special” co-worker.  He seems to always tell customers the wrong thing to do, and we’re having to clean up after him.  Read more

Some Customers LOVE Predictability - 9/30/25


I was facilitating focus groups of businesses that utilize local government services.  The phrase that popped up multiple times was “Time Is Money!”  What these municipal customers were conveying was that their time was valuable, and delays were wasting their time.  But the conversations were not just about how Read more

Find Your Special Sauce - 9/23/25


When I watch a football game and I see a great quarterback (somebody who may be considered a “Star”), he might be an excellent runner, have a big arm, be able to diagnose the defense and get his team into the right play.  But he’s likely not great at Read more

Gain Control of the Conversation - 9/16/25


The customer’s angry or upset or they have a complaint.  They’re very chatty or very wordy or they just want to talk to somebody.  You’re on a time crunch, and the customer obviously is not. There are times when you need to gain control of the conversation.  It’s important for Read more

Complement with a Compliment - 9/9/25


We perform many tasks for our customers every day, and when we’re done with a step in the process, oftentimes we will tell the customer what’s been done.  But if we want to create more of a WOW experience, if we want to make the customer feel a little Read more

When Patience Begets Patience - 9/2/25


Jennifer, the server, walked toward the couple in the restaurant.  The customers had been seated for a minute or two, and they noticed the server was walking briskly toward their table.  Jennifer recognized the couple she was about to serve, because they had been in the previous week. Since the Read more

Address the Expectations that Were Set - 8/26/25


Before the caller ever got to Marco – the customer service representative, the customer had been working with the company for months.  They had read the marketing brochures, had a conversation with a sales rep, reviewed the new customer information on the website, and read all the information e-mailed Read more

When Technology Fails the Customer - 8/19/25


Technology is a wonderful thing…until it isn’t.  The website is down, the mobile app won’t work, the system keeps kicking them out of their account, or they received a spoofing phone call supposedly from your department. If you’ve ever been manning the phones or managing the department inbox, you know Read more

The Misunderstood Physician - 8/12/25


I was speaking with one of my personal physicians years ago, and when we were talking about my work – particularly customer satisfaction research - he started talking about online physician ratings.  He lamented that a few low ratings were dinging his overall score.  Then he shared that the Read more

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Value the Customer – Actions to Adopt and Avoid – 11/8/22

Posted on November 8, 2022 in Customer Service Tip of the Week Please leave a comment

When conducting research for a local government CSS client, we interviewed and conducted surveys with many of their customers.  We analyzed the results of the research based on those who had a great experience v. those who did not.  We uncovered that there were distinct differences between customers who felt valued and those who did not feel valued by the organization.

Empathize v. Defend. When the customers felt like the organization was listening to them, trying to understand their situation, trying to learn about their unique issue or goal or concern, the customer felt valued.  When dealing with an issue, if the customer felt like the employee was more focused on defending themselves or the policy or the procedure, the customer felt devalued.

Proactive v. Reactive. When the employee would suggest alternative options or provide a follow-up call to the customer, when the employee would share information about next steps, the customer felt valued.  However, if the customer had to reach out or they’d never hear from the organization, the customer felt devalued.

Work Together v. Win a Debate. When there was a need to be addressed or a goal to be achieved, if the customer felt like the employee was trying to figure out a way that they could work with the customer to identify a game plan, the customer felt valued.  When the customer felt like the conversation lingered too much on what facts were correct and which were incorrect, who was right and who was wrong in a particular situation, the customer did not feel valued.

Find Solution v. Deflect Blame. When the issue needed a resolution, if the employee was focused on figuring out what would work best for the customer, the customer felt valued.  However, if the customer felt like the employee was more focused on making sure they were not held responsible for the issue, the customer felt devalued.

Avoid being defensive, being purely reactive, debating the customer, and focusing on deflecting blame.

To help the customer feel valued, empathize, be proactive, work together, and find a solution.

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Appreciate to Appreciate – 11/1/22

Posted on November 1, 2022 in Customer Service Tip of the Week Please leave a comment

Why doesn’t Jay, my co-worker, respond to my e-mails or get his task done on time?

It’s hard to respect the delay, the incomplete work, the lack of follow through on the part of your co-worker.

Why does the customer seem so harried and so frustrated?

It’s hard to value the customer when they’re late for the appointment, they’re not being respectful of you, or they didn’t bring in the information they were told that you needed.

Appreciate – Two Definitions

There are two core definitions of the word appreciate, and they go hand-in-hand.  One definition, essentially, is to understand.  You appreciate (understand) the situation, or you appreciate (understand) the position in which the other person finds themselves.

The other definition is to value, to respect, to have gratitude for the other.

Oftentimes it’s hard to value, respect, or have gratitude for somebody that is not doing their part, that is conveying a certain negative attitude that does not seem appropriate for the situation.

To help us avoid allowing that perception of the other person to negatively impact our own attitude, sometimes it helps to try to understand them…to try to appreciate the situation…to try to appreciate the position that they’re in at this moment.

The more we ask questions, listen to their words, and watch their body language – being inquisitive about their situation – the more we understand.  And the more we can understand somebody and begin to empathize with somebody, the easier it is to respect them, the easier it becomes to thank them, the easier it is to value them.

Take the time to appreciate what the other person is going through.  It helps us manage our emotions, and it can help us to appreciate them that much more.

Understand to Respect.  Appreciate to Appreciate.

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The Customer Can Hear Your Attitude – 10/25/22

Posted on October 25, 2022 in Customer Service Tip of the Week Please leave a comment

Sherry was sitting in the lobby, waiting to be called back for her appointment.  Just off the lobby was an office that Sherry was sitting near.  The person in the office was on a phone call, but Sherry couldn’t see the employee.  She could tell it was a call because Sherry could hear only one voice.

The words of the employee were not clear because of the distance, and Sherry wasn’t the nosy type, so she didn’t listen too closely.  Yet, the call was interesting.  The employee was interesting.  Sherry’s perceptions were interesting.

All Sherry could discern was the tone of the employee’s voice.  But the tone was positive.  There were occasional laughs.  It wasn’t non-stop talking or non-stop silence.  Sherry could tell there was a good flow to the conversation.  The employee’s tone seemed to fluctuate, but it never got too loud.

Sherry began to draw conclusions from what she heard:  The employee seems pleasant, seems like a good listener.  They’re polite and have a good sense of humor.  The employee’s definitely interested in hearing what the other person has to say.  They’re not reading a script; instead, the employee is very conversational.

Who knows if Sherry’s conclusions are correct.  But it’s what Sherry perceived about the employee, felt about the employee.  And those conclusions, perceptions, and feelings were based solely on the employee’s tone-of-voice.

We often cite the statistic that studies have shown that – on phone calls…

86% of what one person perceives about the other’s personality is based on that person’s tone-of-voice.

Only 14% is based on the actual words.

Believe the stats.  When talking with others, keep in mind that the customer can hear your attitude through your voice.

Let your tone convey the perception of you that you hope to create.

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